Technical Architecture (Fixed)

• Not available as the notion link doesn't work.
• There is no data about this in the submission, their technical documents aren't available either. Their video and presentations also doesn't have anything related to this.

Deliverable & Budget (Modified part of the plan)

• Budget is a little high for deliverables, and time periods feel incorrectly scoped.

Team & Experience (Fixed)

• One of the team members Linkedin profiles is not accessible or deleted.
• According to the information the team provided in the submission, it looks like they are experienced professionals. Unfortunately the poor quality of the submission makes me wonder if that is true.

Overall Notes & Action Items (Added information)

• Needs significantly more detail about value add to Stellar ecosystem, overall project details, and actually accessible technical documents.

MVP Phase 6 Weeks

Phase 1: Design and Architecture

Due Date: December 15, 2023**

Budget: $18,000

How to measure completion

• UI/UX design ready

• Prototype ready

• System Architecture:

  • Design the technical architecture and infrastructure needed for the project.

• UI/UX Design:

  • Create user interface and user experience designs.

• Technology Stack Selection:

  • Choose the programming languages, frameworks, and tools for development.

• Wire-framing and Prototyping:

  • Develop wireframes and clickable prototypes for user testing and validation.

Phase 2: Development

Due Date: January 19, 2024**

Budget: $18,000

How to measure completion

• End To End for user onboarding.

• Deposit/Send/Receive the asset

• Front-end Development:

  • Begin coding the front-end components of the application.

• Back-end/SmartContract Development:

  • Develop the server-side logic, APIs, and database integration.

Phase 3: User Testing

Due Date: January 31, 2024

Budget: $14,000

How to measure completion

• Private testers onboard

• Start issues open/resolve process.

• Beta Testing:

  • Invite a select group of users to test the application and provide feedback.

• Bug Fixing:

  • Address issues and bugs identified during testing.

• User Feedback Integration:

  • Implement user feedback and improvements.

Beta for Consumers 6 Weeks

Phase 1: Start the Community involvement

Due Date:

Budget:

How to measure completion

• Task Completion Rate: Track how many users successfully complete key tasks or actions within your MVP, such as signing up, making a purchase, or referring others.

• Conversion Funnel Analysis: Analyze the steps users take to complete a specific action, like signing up or making a purchase, and identify where they drop off in the process.

• User Return Rate: Measure how many users come back to your MVP. A high return rate indicates that users find value in your product and are likely completing tasks.

• Start community

  • Launch a community forum where users can discuss and share their experiences with the MVP.
  • Create a referral program where users can earn rewards for inviting others to use the MVP.
  • Collaborate with local businesses or organizations to promote the MVP to their customers or members.
  • Offer exclusive early access or beta testing opportunities to community members.
  • Launch a social media campaign to generate buzz and excitement about the MVP.
  • Develop a community-driven content strategy, such as a blog or newsletter, to provide updates and insights about the MVP.

• Feedback Loop from community

  • Conduct user surveys to gather feedback on specific features and functionalities that users would like to see improved or added.
  • Organize focus groups or user testing sessions to observe how users interact with the MVP and identify areas for improvement.
  • Implement an in-app feedback system that allows users to provide feedback directly within the application.
  • Analyze user behavior and usage patterns to identify pain points and areas that require optimization.
  • Offer incentives or rewards for users who provide valuable feedback and suggestions for improvement.

Phase 2: Development

Due Date:

Budget:

How to measure completion

• Beta User Collaboration:

  • Track the number of features co-created with beta users.
  • Collect feedback from beta users on their satisfaction with the co-creation process.

• Updates and Releases:

  • Monitor the regularity of updates and releases.
  • Measure how well user feedback is incorporated into these updates.
  • Assess user satisfaction with the improvements made.

• Documentation:

  • Ensure technical documentation and user manuals are created.
  • Review and confirm that these documents cover all necessary information.
  • Gather feedback from developers and users about the usefulness and clarity of the documentation.

• Development

  • Collaborate with beta users to co-create new features or functionalities based on their needs and preferences.
  • Provide regular updates and releases based on user feedback, addressing their concerns and incorporating their suggestions.
  • Improve the user interface and user experience based on feedback from early access users.

• Documentation:

  • Create technical documentation for developers and user manuals.

Crypto-Fiat Digital Wallet (Shoot.Cash App)

Shoot.Cash App is a digital wallet designed to manage, store, and transfer both cryptocurrencies and fiat currencies, as well as Real World Assets (RWAs).

Problem Solving & Benefits:

The market gap exists in the form of inefficient, costly, and time-consuming cross-border financial transactions prevalent in developing Asian countries. Traditional financial institutions in these regions often impose high fees, exhibit slow processing times, and may lack the desired level of security and stability, making monetary transfers a hassle. This is especially cumbersome for both individuals and small enterprises looking to engage in crypto, fiat, or Real World Asset transactions. The fragmentation between crypto and traditional fiat systems further exacerbates the issue.

By bridging this gap, Shoot.Cash aims to provide a singular, robust platform that facilitates swift, secure, and cost-effective transactions across different types of assets, fostering financial inclusivity and opening up new economic opportunities in these developing markets.

How it Works & Technology Utilization:

Shoot.Cash stands apart by amalgamating the ease of mobile payments with the diversified asset transfer capability, including fiat, cryptocurrencies, and Real World Assets. By leveraging Stellar protocol and Soroban smart contracts, it aims to provide a one-stop solution that addresses the high fees of traditional banks, the crypto-fiat transaction gap of major and local payment apps, and the fiat transaction limitations of crypto exchanges. This holistic approach towards facilitating a seamless, secure, and cost-effective cross-border transaction ecosystem positions Shoot.Cash uniquely in a competitive market.

https://liminalabs.notion.site/Product-Architecture-675b8e79a92b4a979e8b124e90176387

2023 December: 1st MVP (Minimum Viable Product)

• Development, testing, and launch of the first MVP to showcase the core functionality of the Shoot.Cash app.
• Focus on Crypto-Fiat transactions to demonstrate the app’s capability and to gain initial feedback from a select user base.

2024 February: App for Asia Consumers (crypto, RWA)

• Official launch of the consumer app version in Asia, enabling transactions involving cryptocurrencies and Real World Assets (RWA).
• Initiation of aggressive marketing campaigns to drive app downloads and user engagement. Setting up customer support channels to assist users and gather feedback for app improvements.

2024 July: Shop App for Stores/Institutions (fiat, crypto)

• Launch of the Shop App designed for stores and institutions to facilitate fiat and crypto transactions.
• Onboarding of licensed OTC exchange stores and institutions as part of expanding the Shoot.Cash ecosystem.
• Enhancement of security protocols based on feedback and emerging tech trends.

2025 January: Support Individual Consumer Fiat ↔ Crypto ↔ RWA

• Upgrade of the Shoot.Cash app to support seamless transactions between fiat, crypto, and RWA for individual consumers.
• Continued marketing to educate users on the expanded functionality and benefits of the app.

2025 July: POS Machine Embedded (TBD)

• Integration of Shoot.Cash functionality into Point Of Sale (POS) machines, facilitating seamless in-store transactions.
• Development and deployment of a comprehensive training program for store personnel on utilizing the Shoot.Cash enabled POS system.

2025 December: Expansion to Mid-Asia, South America, or Africa (TBD)

• Geographic expansion to either Mid-Asia, South America, or Africa based on market analysis and regulatory landscapes.
• Tailoring of the app to meet regional requirements and launching localized marketing campaigns to promote adoption.

Budget Allocation: $500,000

• Development (60%): $300,000 allocated towards the development of the Shoot.Cash app, POS integration, geographical expansion, and ongoing upgrades based on user feedback and tech advancements.
• Marketing (30%): $150,000 designated for marketing campaigns, user education, and community engagement to drive adoption and build a loyal user base.
• Administration (10%): $50,000 for administrative expenses, legal compliance, and operational costs to ensure smooth project execution.

Funding Strategy Post-Consumer App Launch:

• Post the consumer app launch in the designated regions, proactive efforts to secure multiple funding sources will commence to fuel the project's ongoing expansion and development initiatives.
• Exploration of partnerships, grants, and investment rounds to meet the financial requirements of the project as per the roadmap.
• This roadmap outlines the progressive steps envisioned for the Shoot.Cash project, highlighting the development milestones, geographical expansion, budget allocation, and funding strategy to ensure the successful realization of the project objectives.

Jesse Xie

LinkedIn

Web3 and Web2 Architect, Innovator

Palo Alto, California, United States and Hong Kong

Driving Innovation in Web3 and Web2

Summary

I am a versatile architect, leader, and innovator with a broad range of experience spanning the realms of Web3 and Web2 technologies. My passion lies in architecting and building large-scale distributed systems that bridge the old and the new, connecting the traditional web with the revolutionary potential of blockchain.

Web3 Pioneer

At Protocol Labs, I lead the charge in architecting the future of Web3, revolutionizing the internet as we know it. My extensive experience in Web2 technologies and expertise in areas such as data, machine learning, and consumer-facing products enable me to drive innovation at the intersection of these two worlds.

• Spearheading the development of cutting-edge Web3 infrastructure to revolutionize the internet.
• Designing robust Web3 solutions while optimizing and enhancing Web2 systems.
• Pushing the boundaries of decentralized, secure, and interconnected web technologies.
• Bridging the gap between the current digital landscape and the evolving Web3 frontier.

My mission is to ensure individuals and organizations can thrive in a digital world that seamlessly combines the best of Web3 and Web2 technologies.

Web2 Expert

Before I all in Web3, I worked for multiple well-known companies

• Tinder (Oct 2019 - Feb 2022) - Head of Data and MachineLearning Infrastructure
• Nauto (Sep 2017 - Nov 2018) - Company Architect
• Houzz (Jul 2013 - Sep 2017) - Company Architect/Manager
• Baidu USA LLC (Jul 2012 - Jul 2013) - Sr. Architect
• Microsoft (Jun 2005 - Jul 2011) - Senior Software Developer/Lead

Vincent Liang

LinkedIn

Tech entrepreneur, Business Innovator

San Jose*, California, United States, and Hong Kong*

Bridging the cutting-edgy technology into actual business

Summary

I am a global tech entrepreneur, and a business-product builder, with passions and skills in creating multi-regional company and product visions, devising business strategies, and driving monthly growth of over 10% have been key to my success as a business innovator, especially in Payment, e-Commerce, Web3, Smart Contracts, and AI.

As a payment startup founder

I founded a cross-border payment startup providing a website and mobile app to help consumers in Hong Kong, Taiwan, Singapore, India, and the US to top up Alipay to buy goods from mainland China's online shopping websites:

• Successfully building a consumer-facing payments gateway that reduced checkout time from hours to 10 seconds, with advanced KYC features
• The first agency to sell Alipay Top-up Credits online in Hong Kong, facilitating our users to buy China’s products seamlessly
• Gaining 150K online members and generating $30 million annual GMV in Hong Kong and Taiwan
• Managing cross-functional teams across 5 regions, including development, marketing, servicing, and logistics

Founded a certified high-tech company

As a certified high-tech company and a qualified vendor of IBM and Microsoft in China, I lead my cross-functional team in delivering enterprise software solutions for Global 500 companies:

• Successfully managing the SaaS ERP product that was sold to 1,000 Taobao.com merchants (NYSE: BABA)
• Delivering end-to-end software products that served over 5,000 employees of China Mobile (HKG: 0941)
• Creating a financial services community on the web and mobile, which gained 1 million users for China Merchants Bank (SHA: 600036)